“Don’t pee in the pool”
by Seth Godin
For generations, people dumped crap into the Hudson River. The river was so large and so swift that they assumed that the effluent wouldn’t come back to haunt them.
Of course, it did, killing the oyster beds and poisoning the public.
How big does a body of water have to be before we forget that we’re swimming in it? That it all comes around…
Why are we are okay at yelling at a stranger, but not our neighbour? We will abuse the department in the other building, but not down the hall…
It turns out that the pool/river/tub that we live in is far smaller than it seems. The culture of the place we work, the vibe of the community where we live. It’s all more connected than we realize.
For generations, people dumped crap into the Hudson River. The river was so large and so swift that they assumed that the effluent wouldn’t come back to haunt them.
Of course, it did, killing the oyster beds and poisoning the public.
How big does a body of water have to be before we forget that we’re swimming in it? That it all comes around…
Why are we are okay at yelling at a stranger, but not our neighbour? We will abuse the department in the other building, but not down the hall…
It turns out that the pool/river/tub that we live in is far smaller than it seems. The culture of the place we work, the vibe of the community where we live. It’s all more connected than we realize.
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